How Chelsea from InClover Used YouBots to Go from “Under Water” to “On Top of the World”

---

YouBots: Can you tell us what was on your plate when you turned to YouBots.ai?

Chelsea: I’d hit crunch time, two major projects needed scoping documents, milestones, and deadlines in one week. At the same time, I was prepping for a major trade show. I was, honestly, under water.

What were your first steps with YouBots?

Chelsea: The CMO Bot was a lifesaver. I fed it my rough notes for a tiered B2B customer journey strategy, and it transformed them into a full, actionable plan to help us support and engage all our customers thoughtfully.

Was it difficult to translate the strategy into an action plan?

Chelsea: Not at all, because Calendar Bot came to the rescue! After refining the journey strategy, I handed it over to Calendar Bot, asked for a project management-style implementation plan, and… magic! It delivered a timeline and clear milestones. I just did a final check, pasted it into a spreadsheet, and my team is already working on our first set of milestones.

What impact does YouBots have on your team’s workflow and growth?

Chelsea: It’s an efficiency game-changer. Projects that used to feel overwhelming now seem totally doable. Our big growth goals feel way more achievable with YouBots in our corner.

Any pleasant surprises while getting started?

Chelsea: Actually, yes! I even used YouBots to test a few brand story drafts, and they turned out beautifully. I’m a huge fan of how seamlessly the bots fit into everything I do.

---

Chelsea Norton is the Director of Marketing at InClover, a research company that develops the only animal wellness supplements scientifically designed for pets’ unique physiology.

---